Services

PRODUCT DISCOVERY

WHAT IS PRODUCT DISCOVERY?

Product Discovery is key for understanding, defining, and validating the requirements, goals, and scope of a new software solution or feature before committing to its development.

Think of Discovery as a research journey, where we identify challenges, opportunities, user needs, and technical feasibility, ensuring a successful and well-informed development process.

We'll guide you through these steps, typically taking 1-3 weeks, depending on your project's complexity and size.

WHY IS PRODUCT DISCOVERY ESSENTIAL TO SUCCESSFUL SOFTWARE PROJECTS?

Discovering Challenges

Even with a solution in mind, our discovery process can reveal hidden challenges, providing you a clear picture of what needs to be addressed. By defining the challenge and exploring diverse solutions, we ensure finding the most efficient one, which may not have been obvious initially.

Taking a User-Centered Approach

We prioritize understanding user needs and expectations, ensuring our solution is designed and developed with the end-user in mind from the start. This approach is key to enhancing user satisfaction.

Guiding Efficient Development

With a clear understanding of the project’s goals and requirements, we’ll define a well-informed roadmap, set priorities, and establish a clear direction for your project. This guides a streamlined and efficient development process.

Delivering Cost Savings

By validating ideas and assumptions early on, we optimize resource allocation, preventing unnecessary expenses on features that may not align with your project goals or user needs.

WHEN DO YOU NEED PRODUCT DISCOVERY?

New Software Project

Discovery helps you identify and validate user needs, ensuring that your solution addresses real market challenges, while minimizing the risk of building something that customers don’t want.

Software Upgrades

As customer preferences and market demands evolve, your solution will need to evolve too. Discovery will identify and validate new features and enhancements that will lead to higher customer satisfaction.

New Business Opportunities

Discovery helps you to delve into potential markets, understand competitors, define your solution, and adapt it to local needs, paving the way for successful expansion.

WHAT YOU’LL GET FROM PRODUCT DISCOVERY

Clear Product Vision

A comprehensive analysis of what to build and why. This vision guides decision-making throughout the development process, reducing scope creep and ensuring everyone is on the same page.

Prioritized Roadmap

A tailored-made guide that lists out the features and key steps you should take that will have the biggest impact on users and business results.

Prototype

Get a prototype of your solution to test it in the market. Refine its functionality, look and feel, and user experience before full-scale development.

FROM LOST DEVELOPMENT PROJECT TO GAINED FRIEND

“Kaizen did a very deep study of both our business model and code and came up with several ideas for moving into the future. They listened to our needs and understood the big picture. Here’s the most amazing part – in the course of their research, they determined that our best course of action was a SaaS solution that they didn’t offer. And they were right. Choosing this path has saved us considerable time and money.

Instead of trying to sell us on something they could do, they gave us expert advice. In all of my years in business, this is one of the most memorable experiences of integrity and technical know-how. This is how business should be done.”

Alex Farkas, Co-Founder at UGallery

Are you considering development without a robust Discovery process?
Let us offer you peace of mind.